A must-attend for performance marketers managing the complex sales cycles and group buying realities common in B2B industries. Addressing the topics that matter most to B2B—Account Strategies, Messaging Frameworks, Demand Acceleration and Sales Enablement—attendees walk away with actionable insights they can apply to their business to drive engagement and revenue.
The #B2BMX agenda is designed to meet the needs of B2B brands looking to differentiate and engage buyers in a more intimate and relevant way. That’s why we offer a variety of different tracks and learning opportunities…so everyone from the CMO to the VP of Content, Head of Demand Gen and Sales Territory Leader can get value from our sessions. Bring your entire team to get the most value out of all our track sessions, or just hop from room to room. You can customize your agenda based on your unique goals and needs.
B2B practitioners from all around the world come to B2B Marketing Exchange to get the scoop on the latest industry trends and best practices. See why it’s truly the place to be for B2B…
Kick back by joining the relaxed festival environment of our opening night reception with top local musicians, great food, networking and an awesome fireworks display to close the night.