David is an award-winning thought leader, accomplished keynote speaker, podcaster, and author of countless works on digital marketing including the #1 book on lead management, Manufacturing Demand. ¬¬As one of the earliest pioneers in digital marketing, David has dedicated his career to teaching the art and science of high-performance sales and marketing. After two decades leading sales and marketing teams, he founded DemandGen International in 2007 to help sales and marketing leaders adopt the best strategies, processes, and technologies for driving growth in the digital era.