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February 19-21, 2018    
Fairmont Princess, Scottsdale

THE MUST-ATTEND
B2B MARKETING & SALES EVENT OF 2018

A must-attend for performance marketers managing the complex sales cycles and group buying realities common in B2B industries. Addressing the topics that matter most to B2B—Account Strategies, Messaging Frameworks, Demand Acceleration and Sales Enablement—attendees walk away with actionable insights they can apply to their business to drive engagement and revenue.

What Attendees
Are Saying

B2B practitioners from all around the world come to the B2B Marketing Exchange to get the scoop on the latest industry trends and best practices. See why it’s truly the place to be for B2B…

Talk Shop
with some of the top brands that attend #B2BMX

Customize
your own agenda

The #B2BMX agenda is designed to meet the needs of B2B brands looking to differentiate and engage buyers in a more intimate and relevant way. That’s why we offer a variety of different tracks and learning opportunities…so everyone from the CMO to the VP of Content, Head of Demand Gen and Sales Territory Leader can get value from our sessions. Bring your entire team to get the most value out of all our track sessions, or just hop from room to room. You can customize your agenda based on your unique goals and needs.

Workshops
Case Studies
Demand Gen Summit
ABM In Action Live
Sales Impact Summit

More Reasons
To Attend

IN-DEPTH WORKSHOPS

IN-DEPTH WORKSHOPS

Get step-by-step guidance from true experts on the latest B2B trends and strategies. Kick off your #B2BMX experience with these intimate and actionable sessions, which span across a variety of different topics.

MEET THE B2BMXPERTS

MEET THE B2BMXPERTS

Authors, analysts, consultants, and strategists put their advice caps on for our B2BMXpert sessions. Schedule one-on-one meetings with these experts to get tailored tips that will help you achieve your B2B marketing goals.

LATEST & GREATEST TOOLS

LATEST & GREATEST TOOLS

Our solution zone is bound to impress. It will feature nearly 50 vendors and a vast menu of solutions, including interactive content, to campaign planning and account-based marketing tools. 

CONNECT WITH FINNY WINNERS

CONNECT WITH FINNY WINNERS

Our Killer Content Awards luncheon is always a must-attend event. Get an exclusive look at some of the most innovative campaigns of the year and network with the masterminds behind these award-winning campaigns over lunch. Best of all: be entertained by the folks of Second City Works, who bring some humor and creative flair to the old-school award show experience.

DIVERSE SESSION FORMATS

DIVERSE SESSION FORMATS

Do you prefer large keynote sessions or smaller, more intimate talks? Regardless of your preferences, we have a diverse mix of session formats for you. Our Behind-The-Scenes sessions and Case Studies dive deep into real-life success stories and implementations, while our Lunch & Learns allow you to get quick-hitting insights over a good meal.

KILLER EVENTS & A FIVE-STAR RESORT

KILLER EVENTS & A FIVE-STAR RESORT

Enjoy your down time in style by attending the #B2BMX events and cocktail receptions. Our opening-night reception featuring up-and-coming local entertainment and a killer fireworks finale is not to be missed!

JOIN THE COMMUNITY

JOIN THE COMMUNITY

For the past seven years, #B2BMX has evolved from a one-day learning event to a thriving community of people who are passionate about B2B. Throughout your experience, you’ll have the chance to pick the brains of people who are just like you. You’ll walk away truly inspired and ready to turn  insights into action as soon as you get back to the office.

See The Possibilities For B2B

Kick back by joining the relaxed festival environment of our opening night reception with top local musicians, great food, networking and an awesome fireworks display to close the night.

Follow The Conversation

Contact Us

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